Category: How to Make Shows Better
Craft Vendors Don’t Lose the Sale
February 7th, 2010, No Comments
by Shasta McLaughlin
The Extravaganza Craft Productions
copyright 2008
Recently I’ve been getting a lot of calls from craft show vendors who wanted to sign up for my newsletter about craft shows. When they called they needed a little information about the newsletter and then asked how they could sign up. I lost the sale when I referred [...]
Attending Craft Shows Isn’t Just About Selling Arts and Crafts
December 17th, 2009, No Comments
Okay, I know what you’re thinking if attending craft shows isn’t about selling crafts then what is it about? It is about selling crafts but it’s also about many other things. For instance attending craft show is about …
How to Stage Your Art or Craft Show Booth
December 15th, 2009, 1 Comment
What does Real Estate have to do with selling arts and crafts?
The way I see it your art or craft show booth is kind of like trying to sell a house. If you try to sell an empty house people can’t see in their minds what the house will look like when it’s all finished, painted, furnished, and decorated. You will also have a hard time trying to sell a house that is full of clutter, people can only imagine that the rest of the house hasn’t been taken care of well. They will see that the house will be too much work and cost too much money.
Your art or craft show booth is like selling your house. The booth will help your customers imagine using the product they have purchased from you. You have to do the imagining for them. How?
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